Shade Matching Powered by Hue.
Blending technology and community, this tool pairs you with real people with similar skin tones and characteristics, aka your Hue Twins™.
Blending technology and community, this tool pairs you with real people with similar skin tones and characteristics, aka your Hue Twins™.
FIRST WE POWER
THEN WE PLAY
What they're saying...
What they're saying...
FREE YOUR STYLE
FIND YOUR SHADE
Get shade matched in 3 steps
Step 1: Select your closest shade family
Step 2: Select your closest undertone
Step 3: Select your closest skin tone
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DEEP DARK
Get Matched -
DEEP
Get Matched -
MEDIUM DEEP
Get Matched -
MEDIUM
Get matched -
MEDIUM LIGHT
Get Matched -
LIGHT
Get Matched
DEEP DARK
Get MatchedDEEP
Get MatchedMEDIUM DEEP
Get MatchedMEDIUM
Get matchedMEDIUM LIGHT
Get MatchedLIGHT
Get Matched
AMPLIFY YOUR NATURE™
Clean Makeup Made For Everyone & Every Frequency
Clean Makeup For Everyone
We take the world’s most potent plants and magnify their elements to create clean beauty that’s positively charged.
We take the world’s most potent plants and magnify their elements to create clean beauty that’s positively charged.
CLEAN FOR ALL
Our Mission
We are committed to being the first clean complexion brand to provide every person with a perfect shade match.
We are committed to being the first clean complexion brand to provide every person with a perfect shade match.